One of France’s biggest online retailers, Carrefour, is discussing plans to sell its online electronics store ‘Rue du Commerce’. They are currently in meetings with French e-commerce venture Shopinvest regarding plans to sell the online store to them. Carrefour is shifting its focus towards selling food rather than electronics, and this is why it is planning on saying farewell to Rue du Commerce.
J&P Comments
Carrefour is currently facing competition from larger online marketplaces such as Amazon.fr, and this may have had an impact on the decision to sell food rather than electronics. When Carrefour shifts its focus to food, it will see changes in its consumers, but this may lead to positive growth as many people in Europe shop online for groceries.
