On the B2C E-Commerce Index of the United Nations Conference on Trade and Development, countries are ranked on the level in which they engage in E-commerce. It has been reported that European countries hold eight of the top ten spots on this list. The countries in the index are scored on factors such as access to internet servers, reliability of postal services and how many internet users there are. Singapore and Australia are the only two countries outside of Europe on the list.
J&P Comments
We can conclude from these results that Europe’s engagement in E-commerce is consistently gaining strength over non-European countries’ E-commerce engagement. The index also demonstrates that Europe has the upper hand when it comes to internet access, reliable postal service and number of internet users.