Bose is set to close 119 physical stores in a bid to drive its business online in certain regions of the globe. This means that Bose owned stores across Europe, North America, Australia and Japan will be affected. However, 130 stores will remain open for business across the United Arab Emirates and some parts of Asia where e-commerce hasn’t had a significant impact on sales.
J&P comments
Despite the closure of Bose’s high street stores, its products will still be available to purchase in stores such as MediaMarkt or Coolblue, which is convenient for traditional shoppers. Especially if they want to test the audio of the equipment before they buy.
