Japan’s largest supermarket group Aeon has signed a partnership deal with British grocery pioneer Ocado to develop its ecommerce business in attempt to fend off Amazon as most customers purchase their groceries online. The partnership will require Aeon to use Ocado’s customer fulfilment centres and end-to-end software applications, as well as offering click and collect services from selected sites. Aeon didn’t confirm how much that they are paying Ocado but the agreement did include upfront fees, in addition to later payments which will depend on sales performance and capacity installation.
Comments
Aeon’s partnership with Ocado will provide the business with even greater levels of convenience and choice to its customers.
