Flow, a platform which helps cross-border E-commerce companies to reach their full potential, has raised $37 million in funding. Flow is an add-on for E-commerce platforms which tailors the platform and its products specifically to visitors by using their location data. Flow also offers local pricing and payment options to users. The Startup plans to use the funding to expand their sales and marketing team, improve the product and develop their use of artificial intelligence.
J&P Comments
With this funding, Flow can offer more benefits to E-commerce businesses by improving their product. Their product can continue to enable smaller E-commerce platforms to stand out in an environment which is becoming more and more competitive each day.
